Training on Research Methodology in Kuala Lumpur, Malaysia

Program Date

15 Nov 19 Nov 2021

Program Location

Kuala Lumpur, Malaysia

Program Venue

Pacific Regency Hotel Suites

Registration Closing Date

30 Sep 2021

Program Overview

This extensive training workshop provides a comprehensive overview of research methods applied in business practices. Throughout the course of the program, its participants will be familiarized with a range of research ideas and tools, supporting the understanding of fundamental concepts of research methodology and development. The sessions will be led through didactic lectures, interactive sessions, peer discussions and practical assignments.


Target Audience

Training on Research Methodology in Kuala Lumpur, Malaysia will be an ideal suit for those who are willing to develop their research and analytical skills and acquire valuable practical insights regarding contemporary research methodologies.


Program Objectives

Upon the successful completion of this training course, the participants will be able to:

  • Understand the issues concerning the identification and reformulation of research problems
  • Undertake effective literature searching and screening
  • Choose a research design for a topic and generate appropriate questions
  • Propose strategies to address ethical issues arising in research process
  • Select Appropriate techniques for a range of research studies
  • Present data through charts, tables, figures and descriptive statistics
  • Select Appropriate statistical tools for research variables
  • Design, pilot and administer questionnaires as a part of research strategy
  • Generate and Present the reports of research findings.

Program Contents

Research Questions & Problems and How they relate to debates in Research Methods

  • Introduction
  • The nature of research
  • What kind of problems require research study?
  • What are the key issues in research methods we need to understand?

Putting the Problem into Context

  • Relating Literature to Research
  • Effective Literature Searching and Critical Analysis
  • Using Harvard Referencing Style

Research Approaches & Strategies

  • Different Perspectives of Knowledge and Research
  • Research Paradigms for Business
  • Qualitative VS Quantitative Research Methods
  • Criteria of Validity and Reliability

Ethics in Research

  • Ethical criteria to be used in research studies
  • Addressing ethical issues

Choosing Samples from Populations

  • Sampling and research
  • Probability and Non-probability sampling techniques
  • Selecting Appropriate techniques for research studies
  • Assessing representativeness of samples and generalizability from samples

Collecting and Analyzing Quantitative Data

  • Data Collection and Analysis Tools
  • Different Types of Data Analysis
  • Coding and Entering Data for Computer Analysis
  • Presenting Data through graphs, charts, tables and descriptive statistics
  • Selecting appropriate statistical tools for research variables

Questionnaire Design and Testing

  • Challenges in Questionnaire designing
  • Choosing question formats
  • Designing, Piloting and Administering Questionnaires

Using Secondary Data

  • Acquiring Secondary Data
  • Disadvantages of Secondary data and the ways for overcoming them
  • Contributions of Secondary data to business research

Collecting and Analyzing Qualitative Data

  • Key issues in qualitative data analysis
  • Qualitative research methods applicable to range of different topics
  • Preparing Qualitative Data for Analysis
  • Conducting Interviews, focus groups & participant observation

Forecasting Trends

  • Methodologies for forecasting
  • Basic Forecasting tools
  • Common Measures for evaluating forecasts
  • The value of forecasting methods in business practice

Presenting Research Reports

  • Personalized style of writing reports
  • Report writing for business audience and academic purposes
  • Oral presentation of findings.

Program Methodology

Training on Research Methodology in Kuala Lumpur, Malaysia will be conducted using modern adult learning techniques and training methodology. The tools applied will include open presentation, group discussions, literature review, practical activities, individual assignments, etc. The presenter will encourage the maximum participation from delegates in order to enhance the understanding and appliance of knowledge acquired.

Program Fee
US$2950

Payment Options

Fee Covers

  • Visa Assistance (Complimentary)

  • Participant Assessment

  • Airport Pickup

  • Accommodation

  • Wi-Fi

  • Welcome Dinner

  • Breakfast

  • Workshop Kit

  • Program Materials

  • Program Experts

  • Practical Activities

  • Lunch

  • Refreshments

  • Interactive workshop

  • City Map & Direction

  • Risalat T-shirt

  • Field Visit

  • Program Certificate

  • Entertaining Tour

  • Program Report

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